When one thinks of a brand identity, most people tend to think of the logo design. While a logo is one of the most important elements of a brand identity, there are others that are as important and perhaps sometimes even more so. In this video, we talk about the various elements of a brand identity and how they all come together to constitute a Brand Identity System.
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Mash Bonigala is a specialist in Positioning Strategy, Brand Identity & Inbound Marketing, helping entrepreneurs and start ups build robust brands and increase revenues. In this channel he shares videos on strategy, design and marketing including tips, advice, rants and more.
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